Quarterly Education Meeting


8:30 am - 4:00 pm
Location: UCI Student Center
A, 311 W Peltason Dr
Irvine, CA 92697

Join Us!

Join us for our next Quarterly Education meeting on Wednesday, November 20, 2019, at the UCI Student Center from 8:30 AM – 4:00 PM.

Cost: FPA Members $30 | First-Time Visitors are $30 | Non-Members $160
Lunch, parking and applicable continuing education credits are included.

CE: We anticipate offering 5.0 hours CFP CE (Pending) and 5.0 hours CPA CPE.

RSVP: By Noon on November 15, 2019

Plus, mark your calendars now for our 2020 meetings: February 12, May 13, August 26 and November 4, 2020. (All Wednesday dates)

Speakers & Agenda:

Amy Florian, MS FT

CEO of Corgenius

Session Title:
Advising Clients Through the Toughest Times of Life

When clients cope with death, divorce, retirement, empty nest, or other life transitions, what you say and do in the office has more influence on your client relationship than your financial savvy ever did. Understand how to answer the dreaded “bad news” phone call, the unique issues that your clients face, the differences between men and women, and the best ways to communicate at appointments and on the phone. Find out how to handle a crying client and whether the stages of grief are applicable. Gain skills to deal with irrational fears, bring humor into meetings, and help clients make wise decisions in the midst of loss. Walk away with practical, proven strategies that you can implement immediately.

Learning Objectives:
  • Learn how to answer the “bad news” phone call from a client
  • Gain effective questions to ask AND things to avoid saying when clients are grieving
  • Discover how to handle emotional expressions, irrational fears, and client needs in the midst of loss and grief

Level of Complexity: Overview

CE: 1.5 hours CFP CE and 1.5 hours CPA CPE


As the CEO of Corgenius, Amy Florian combines the best of neuroscience and psychology with a good dose of humor in training professionals to build strong relationships with clients through all the losses and transitions of life.

An internationally acclaimed speaker and expert, she is author of over 150 articles and the books “No Longer Awkward” winner of a C-Suite Book Award, and “A Friend Indeed: Help Someone You Love When They Grieve,” which won a 2017 International Book Award.

Amy has appeared in numerous financial publications and outlets, including but not limited to the Wall Street Journal, CNBC, Forbes, MSN Money, Barron’s, On Wall Street, the Journal of Financial Planning, Investment News, and Wealth Management.

Amy holds a Master’s Degree and is a Fellow in Thanatology (the highest level of certification in the field of grief studies). She taught a graduate class at Loyola University of Chicago for almost 10 years, she has worked with over 2,000 grieving people, and she consults with firms, corporations, and individuals across the country and the globe.

On a personal level, Amy is one of ten children and bakes amazing homemade cinnamon rolls and chocolate chip cookies!

Follow Amy Florian on Twitter: @Amy_Florian

Barry D. Flagg, CFP®, CLU, ChFC, GFS

Inventor and Founder of Veralytic®, Inc.

Session Title:
Life Insurance Advice under New CFP Practice Standards - New Requirements AND New Business Opportunities

New CFP Practice Standards require fiduciary decision-support even for life insurance product recommendations. Unfortunately, too many CFPs are getting illustration comparisons as (supposed) decision-support for product recommendations, but these #FakeReviews are now considered “misleading”, “fundamentally inappropriate” and unreliable by financial, insurance, and banking industry authorities, and risk breach of fiduciary duties to exercise reasonable care, skill, and caution. Come learn how to benchmark costs and performance in life insurance both for compliance with new CFP Practice Standards and to grow your practice with new advice for new and existing clients to bring new assets under management.

Learning Objectives:
  • Understand why hypothetical illustration comparisons expose CFPs to breach of fiduciary duties to exercise reasonable care, skill, and caution
  • Learn how to benchmark costs and performance in life insurance like is commonplace for most every other asset on clients’ balance sheets
  • Recognize when you can help clients and prospects better manage their last, largest, most-neglected, and worst-performing asset relative to expectations

Level of Complexity: Intermediate

CE: 1.5 hours CFP CE  and 1.5 hours CPA CPE


Barry D. Flagg is the inventor and founder of Veralytic®, Inc., the only patented online publisher of life insurance pricing and performance research and product suitability ratings. Veralytic is the product of his unique background as both the oldest youngest CERTIFIED FINANCIAL PLANNER™* first schooled in the investment business, as well as a life insurance practitioner consistently ranked in the top 1% of the industry. His experience in both financial product analysis, life insurance sales and marketing, and his success in managing large life insurance portfolios for affluent individuals and growth companies, brings an unparalleled advantage to his presentations.

Barry is a recognized expert in applying Prudent Investor principles to life insurance product selection and portfolio management. Barry is also a Chartered Life Underwriter (CLU), Chartered Financial Consultant (ChFC) and Cum Laude graduate of the W. Paul Stillman School of Business at Seton Hall University. Barry has been on the CFP Board’s Disciplinary and Ethics Commission, an adjunct faculty member of the College for Financial Planning, and is a member of the Society of Financial Service Professionals (SFSP), the Financial Planning Association (FPA), the National Association of Insurance and Financial Advisors (NAIFA), the Million Dollar Round Table (MDRT), and the Beta Gamma Sigma National Scholastic Honor Society.

*At the time of being certified in 1987, Flagg had “become the youngest [CFP] candidate in the recorded history of the College for Financial Planning to complete the CFP Education Program”.

Follow Barry Flagg on Twitter: @Veralytics



Donald G. Bennyhoff

Senior Investment Strategist, Vanguard Investment Strategy Group

Session Title:
Evolution of Advisors Alpha: From Portfolios to People

Join us in discussing the future of the advice industry. We’ll highlight the spectrum of advice offerings available today in response to an increasing complex investment universe, shifting demographics, emphasis on low cost solutions, and emerging technology. We must continue to evolve or risk becoming obsolete. Understanding these changes to determine the best course of action for yourself and your firm is essential. We’ll discuss our industry’s current transformation and demonstrate that the opportunity to build long-lasting, multi-generational client relationships and set-up our respective businesses for longer term success has never been greater.

Learning Objectives:
  • Gain perspective on the changing landscape of advice
  • Understand where opportunities exist to make changes
  • Discover tangible actions you can bring back to help differentiate your firm

Level of Complexity: Overview

CE: 1.0 hour CFP CE and 1.0 hour CPA CPE


Donald G. Bennyhoff is a senior investment strategist for Vanguard Investment Strategy Group.

He is a member of the group responsible for capital markets research and the asset allocations used in Vanguard’s fund-of-fund solutions, such as the Target Retirement Funds. The group is also responsible for maintaining and enhancing the investment methodology used for advice-based relationships with high-net-worth and institutional clients.

In addition, Mr. Bennyhoff has authored a number of research papers on topics of concern for institutional and ultra high-net-worth audiences. He earned a bachelor’s degree from Furman University, has been in the financial services industry since 1991, and is a CFA charterholder.

Bill Winterberg, CFP®

Founder of FPPad.com, Fintech Authority

Session Title:
The Augmented Advisor: How Technology Amplifies the Significance of Financial Advice

Startups have raised hundreds of millions of dollars under the premise of deploying algorithms and artificial intelligence to disintermediate human financial advisors. But instead of disintermediating advisors, startups have pivoted to cater to the unique needs of the human advisor and their clients. In this provocative session, you will learn ways to use your current technology to enhance the advice you provide and be exposed to innovations on the horizon that have the potential to amplify your relationships with clients and prospects.

Learning Objectives:
  • How to use technology to engage new prospects
  • How to use technology to onboard new clients
  • How to use technology to service, collaborate with, and retain existing clients

Level of Complexity: Overview

CE: 1.0 hours CFP CE (Pending) and 1.0 hours CPA CPE


Bill Winterberg, CFP® is the founder of FPPad, a technology publication and business consulting firm to financial services organizations.

Thousands of financial professionals subscribe to the FPPad email newsletter and YouTube channel, covering technology news and trends across the industry. Previously, Bill has provided technology commentary for the Journal of Financial Planning and was the monthly technology columnist for Morningstar Advisor magazine.

InvestmentNews recognized Bill as a 40 Under 40 Honoree for his influence in the industry, and he was named to the 2013 IA 25 list of the most influential people in the profession. Prior to entering financial services, Bill was a software engineer for Hewlett Packard and LeapFrog

Bill lives in Atlanta, GA and can be frequently found in local pinball arcades outside of business hours.

Follow Bill Winterberg on Twitter: @BillWinterberg

Website: http://fppad.com/

YouTube: http://youtube.com/fppad